Day-long Symposium on Creativity in Behaviour Change
Date: Wednesday 23 September 2015
Time: 9:30 am – 5:00 pm
Venue: John Snow Lecture Theatre, LSHTM, Keppel Street, London, WC1E 7HT, UK
Type of event: Conference
Just about every public health problem that LSHTM staff tackle requires a change in behaviour. The behaviour change field is transforming. There is a growing evidence base to suggest that traditional health education messages are insufficient to achieve sustained change and that more might be achieved by being more creative, for example by learning from product marketing, psychology and behavioural economics.